by Rachel Brookhart | Nov 23, 2016 | Development, The Nonprofit Sector
Hoo boy. Deciding which nonprofit to give to and how much and all of that is a topic of hot debate. But it’s an important one, especially right now as many nonprofits may be losing federal funding and our environment is up for the fight of its life. So, how do you do...
by Rachel Brookhart | Aug 11, 2016 | Development
I generally don’t like to be negative, especially when it comes to other people’s work. Because, I mean, who the hell am I to judge? I do dumb stuff all the time. But I’m seeing a lot of marketing trends that are incredibly annoying, so I thought I’d air my grievances...
by Rachel Brookhart | May 23, 2016 | Development
This is a story all about how…EVELO, an electric bike company, got me down their marketing funnel. Lately, I’ve been obsessed with electric bikes. I want one. Bad. The e-bike market is going crazy right now. There are so many kinds, with new ones popping up every day....
by Rachel Brookhart | Apr 24, 2016 | Development
Hey MarComm types, can we talk about noise for a minute? Not noise like screaming children and cars honking, but the digital noise that we can’t get away from these days. Content is King they say, and because every marketer is stretched for time and money, that ends...
by Rachel Brookhart | Oct 7, 2015 | Development, Misc. Rachel
So, it turns out that finding time to write every single day is difficult. It’s nice though. It feels like when you have done nothing but eat junk food and watch tv on the couch and then you spend a couple days doing jumping jacks. You aren’t significantly...
by Rachel Brookhart | Oct 5, 2015 | Development
Big corportions always sound impenetrable, no-nonsense, and like everyone wears a suit… IBM, JP Morgan Chase, Berkshire Hathaway, General Electric. New tech companies always sound fun, easy, slick, and helpful…Apple, Google, Qlick, Ebay. But nonprofit...
